Fragrance — the worst kept secret in cleaning. Found commonly in traditional cleaning products, there are quite literally an unlimited amount of synthetics, in countless combinations, that are used to derive any given fragrance.

To combat the lack of industry transparency, we worked with the highest quality suppliers of essential oils to create one of a kind blends in our laundry products — each of which are 100% pure, undiluted, and responsibly sourced.

Our essential oils go through four rigorous third party analytical tests to ensure 100% purity: gas chromatography, infrared spectroscopy, refractive index, and specific gravity.

Undiluted and unadulterated, our blends do not contain any carrier oils, synthetics, or isolated compounds to standardize the naturally occurring variations of a particular oil. By their own nature (literally) they may vary slightly from season to season.

We take both the organoleptic (sight, smell, and taste) and chemical properties into account when selecting and testing our Essential Oils.