Calming Cleanse
Calming Cleanse

Laundry detergent powder

Calming Cleanse

New Release

Non-toxic, Sustainable, & Healthy — three ways we are bringing new energy to your laundry routine.

Engineered with clean, earth-derived ingredients, our laundry detergent powder provides a powerful wash that is truly safe for you and the planet. 

  • Ultra-concentrated formula — 50 loads
  • Tea tree + Cedarwood + Clove blend
  • Biodegradable ingredients
  • Safe for all skin sensitivities
  • Certified compostable stand-up pouch
  • Wooden scoop included with first order



never tested
on animals

made in
Orlando, FL

compatible with
all machines

no synthetic
fragrance or dyes

Calming Cleanse
Calming Cleanse

Calming Cleanse

50 Loads  •  Non-toxic Ingredients  •  Sustainable Packaging


A new standard.

From day one, our mission has been to set a new standard in laundry: one that is free from unnecessary toxins and negligent packaging. Here's how we're bringing that mission to life:

Cleaning Difference

We put our detergent to the test against traditional store-bought liquid laundry detergent. See for yourself.

Multipurpose Formula

Blur is not your typical laundry detergent. Our powder also tackles laundry stripping and naturally removes stains pre-wash. 

Ready to learn more?

Customer Reviews
5.0 Based on 15 Reviews
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Filter Reviews:
Pague S.
United States United States
LOVE this detergent!

I’ve been using this detergent since July, and I absolutely adore it. I never want to use another brand! The smell is amazing, and it stands up to all of my dirtiest laundry (including cloth diapers)

Nikayla S.
United States United States
Great Laundry Detergent

Loving this new detergent! I have been looking for a clean, safe detergent and a friend referred me to Blur. Have been really happy with the product so far and have already referred it to other friends looking to switch to clean!

Pam X.
United States United States
Calming cleanse

I recently tried Blur and absolutely love it!! Finally something non toxic and smells amazing, plus you don't need much!!

Amber J.
United States United States
Smells Amazing!

This has become a staple in our house for kids clothing, blankets and bedding!

Terrie L.
United States United States
Blur laundry soap

I love that I can pronounce every ingredient. It is something I will have to get used to, no bubbles in cycle. But feel good about using something non-toxic for me and my family. Will be ordering again!