Want free shipping? Go for The Trio!

📦 Free shipping on orders over $40 ✨                          🕒 Order by 3PM est for same day shipping 📬                          
📦 Free shipping on orders over $40 ✨                          🕒 Order by 3PM est for same day shipping 📬                          

Soothing 
Cleanse

Attention lavender fanatics: you've found your match. Imagine a floral & herbal lavender bouquet w/ just the right amount of citrus (orange + bergamot) freshly squeezed on top. If clean was a scent, this is the one.

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Introducing the

Soothing Cleanse

Mixed daily w/ the highest quality ingredients, packaged plastic-free, & engineered specifically for your well-being: say hello to your new non-toxic, sustainable, & healthy laundry routine.

Attention lavender fanatics: you've found your match. Imagine a floral & herbal lavender bouquet w/ just the right amount of citrus (orange + bergamot) freshly squeezed on top. If clean was a scent, this is the one.

Mixed daily w/ the highest quality ingredients, packaged plastic-free, & engineered specifically for your well-being: say hello to your new non-toxic, sustainable, & healthy laundry routine.

Clean ingredients

No harsh chemicals, SLS-free

Cruelty-free + vegan

Never tested on animals

Safe for all skin sensitivities

Eczema, contact dermatitis, etc.

100% pure essential oils

No synthetic fragrance or dyes

100% plastic-free packaging

Derived from plant fibers

Want free shipping? Go for The Trio!

  • Soothing Cleanse — Laundry Detergent Powder
  • Reusable Wooden Scoop — w/ your first order
Non-toxic ingredients                Compostable Packaging                Safe for sensitive skin                Reusable Wooden Scoop                Healthy Laundry                No harsh chemicals                Cruelty-free                No synthetic fragrance                Plastic-free                
Non-toxic ingredients                Compostable Packaging                Safe for sensitive skin                Reusable Wooden Scoop                Healthy Laundry                No harsh chemicals                Cruelty-free                No synthetic fragrance                Plastic-free                

A new standard.

We're on a mission to set a new standard in laundry: one that is free from unnecessary toxins and negligent packaging. Here's how we're bringing that mission to life:

Non-toxic ingredients                Compostable Packaging                Safe for sensitive skin                Reusable Wooden Scoop                Healthy Laundry                No harsh chemicals                Cruelty-free                No synthetic fragrance                Plastic-free                
Non-toxic ingredients                Compostable Packaging                Safe for sensitive skin                Reusable Wooden Scoop                Healthy Laundry                No harsh chemicals                Cruelty-free                No synthetic fragrance                Plastic-free                

Zero Plastic.

Zero Waste.

The way it should be.

Bundle + Save

Cleanse + Boost           Lavender / Orange / Bergamot           
Cleanse + Boost           Lavender / Orange / Bergamot           

Cleanse + Boost

The dynamic duo that every lavender + citrus enthusiast deserves on laundry day.

Feels like summer

Restorative Cleanse           Lemon / Grapefruit / Peppermint           
Restorative Cleanse           Lemon / Grapefruit / Peppermint           

Restorative Cleanse

The feel good summer scents of peeled lemon & grapefruit w/ cool + minty peppermint leaves.

Limited addition

Energizing Cleanse           Juniper Berry / Sage / Ylang Ylang           
Energizing Cleanse           Juniper Berry / Sage / Ylang Ylang           

Energizing Cleanse

The refreshing essence of juniper berry w/ the sultry floral notes of ylang & sage.

New Release

Balancing Cleanse           Sandalwood / Eucalyptus / Cypress           
Balancing Cleanse           Sandalwood / Eucalyptus / Cypress           

Balancing Cleanse

The ocean air coming from ahead w/ the circling aromas of nearby woods from behind.

the scoop 

the scoop

A blog to get you

Through laundry day

Advocating for better · Tips + tricks when using our products · The office memes · and a whole lot more @blur_laundry · Advocating for better · Tips + tricks when using our products · The office memes · and a whole lot more @blur_laundry · 
Advocating for better · Tips + tricks when using our products · The office memes · and a whole lot more @blur_laundry · Advocating for better · Tips + tricks when using our products · The office memes · and a whole lot more @blur_laundry · 

the gram 

the gram 

@blur_laundry

the gram · the gram · the gram · the gram · the gram · the gram · the gram · 
the gram · the gram · the gram · the gram · the gram · the gram · the gram · 

@blur_laundry

What the community is saying

Community

reviews 

Stephanie K.

Verified customer

Amazing scent

Clothes smell great

Clean ingredients

Clothes feel soft

Customer service

THE BEST

this scent is amazing!! my clothes always come out smelling great and so clean. i’m so happy i decided to switch to a cleaner product. i was definitely iffy on trying a powder but i will never go back. as long as blur is in business, they will always be my go to!! my clothes have never came out softer than they do now :) also need to point out how incredible the team has been while placing orders. highly recommend if you are on the fence!!!

Christine W.

Verified customer

Amazing scent

Cleaning power

Free from synthetics

Supporting small business

Safe ingredients

hi there

Smells and works great!

We've been using this detergent for a month or so and I've been super pleased with the results!! Anyone who knows me knows that I workout and I sweat... A LOT - but this detergent trUly passed the test! Blur laundry only uses 5 ingredients, all of which are non-toxic and safe and don't include "fragrance". And it's a small business which I love 💫

hi there

Sherry B.

Verified customer

Cleaning power

Dryer balls

Smells fresh

Loving this new blur laundry powder.

I switched to non-toxic laundry powder a few years ago. When I saw the information on blur, I knew I had to try it. I love it!!! Our clothes and towels are so much cleaner using blur. Give it a try, you won’t be disappointed. Also, if you don’t have the dryer balls, I recommend ordering some of those as well. 

Katie R.

Verified customer

Cleaning power

Softening ability

The scent

Surprisingly awesome

This is my first time using powder for laundry soap. I was nervous that after washing there could be lingering smells or the powder would only clean what it had touched first. My clothes, blankets, towels, etc always come out clean and smelling fresh. I have also noticed that everything feels much softer!

Mary Kate T.

Verified customer

Cleaning power

Safe for sensitive skin

No powder residue

Blur is the 💣.com!

I have shied away from powered detergents in the past as they’ve left a residue on my clothes. With Blur there is no residue and it leaves my clothes cleaner than ever! I also have extremely sensitive skin when it comes to laundry soap...this is the first brand I have been able to use without any reaction, I no longer have to rinse my clothes twice, thank you!

Pague S.

Verified customer

Amazing scent

Cloth diaper approved

Cleaning power

LOVE this detergent!

I’ve been using this detergent since July, and I absolutely adore it. I never want to use another brand! The smell is amazing, and it stands up to all of my dirtiest laundry (including cloth diapers)

Nikayla S.

Verified customer

Better alternative

Cleaning power

Great Laundry Detergent

Loving this new detergent! I have been looking for a clean, safe detergent and a friend referred me to Blur. Have been really happy with the product so far and have already referred it to other friends looking to switch to clean!

Alix S.

Verified customer

Amazing scent

Durable wooden scoop

Longevity

No harsh chemicals

Safer alternative

Non-toxic Laundry Starter Kit

We absolutely love our start kit! The scent is amazing and I've found the wooden scoop and the dryer balls to be so useful.I'm amazed at how little detergent we have to use. I'm glad it will last awhile. I love that I can have peace of mind knowing that this detergent & dryer balls are a safer switch for our home!

Erin K.

Verified customer

Essential oils for scent

No synthetic fragrance

Cleaning power

No harsh chemicals

LOVE!

I have really loved using the Blur laundry powder!! I love the combination of oils used to give my clothes a slight smell! I also feel good using it knowing that it isn’t jam packed with harsh chemicals! Love how easy it is to use and it gets my clothes clean! Highly recommend!!

Lisa S.

Verified customer

Soft clothes

Wonderful scent

Wonderful Product!

I love the Calming Cleanse Laundry Powder! My clothes are SO soft after washing! Highly recommend! The scent is wonderful! Typically I don’t love scents for laundry, but this could be every more powerful and I’d love it!

Emma A.

Verified customer

Cleaning power

Stain removal

Dryer balls

So Amazing!

I have never used powder detergent before and didn't know if it would truly clean and get odor or stains out of clothes but it does!!!! Best purchase ever and love using essential oils on the dryer balls to make clothes smell extra fresh! 10/10 recommend!

Astrid S.

Verified customer

Clothes smell amazing

Stain removal

Sustainable

Amazing products

Clothes smell amazing without the over power scent of detergent . Clothes are clean and spot stain cleaning works like magic . I love that this products are great for the planet and me .

Lindsey W.

Verified customer

Fast shipping

Amazing scent

Cleaning power

Soft clothes

No harsh chemicals

Supporting small business

Clothes are SO soft!

Extremely quick shipping and great customer service! Love the way this detergent smells in the bag. After washing the clothes don’t hold the essential oil smell but instead smell fresh and clean. I love how soft the clothes are after washing!! Amazing. This is a great new option for clean and safe detergent and I love supporting a small business get off the ground. Definitely recommend!

Kalyn M.

Verified customer

Sustainable product

Non-toxic ingredients

Great scent

HE compatible

Fast shipping

Safe for the entire family

Clothes are SO soft!

I recently found blur laundry — a small business specializing in sustainable, non-toxic laundry solutions. Their detergents have only FIVE earth-derived ingredients. They smell great, work well on the clothes my boys treat terribly, are high efficiency compatible, and work with all machines and septic systems. This restorative cleanse is the perfect complement to the orange essential oil I use on my wool dryer balls. I also decided to try their calming cleanse which I enjoy just as much. The order came (very quickly!) with an info card, a handwritten thank you note, and an adorable little wooden scoop so I can get the right amount of powder in each load!.Safe for my family, safe for the environment, does what it’s supposed to. Can’t ask for much more than that!

Joy C.

Verified customer

Safe for little ones

Cleaning power

Unscented powder

Happy to have unscented powder in recyclable packaging that works

We have soft water and several kids, and we use only reusable towels so we go through a lot of laundry. Really like how Blur is holding up. We tried all three options, and even though the scents are supposed to be natural, I still prefer unscented.

Made in Orlando, Fl

Where the magic happens — each product hand-crafted and mixed after your order, to ensure quality and freshness

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